ICW Access Homes with Kitchen Island Interior Features

ICW Access Homes with Kitchen Island Interior Features

Welcome to your dream home in the heart of South Carolina, where coastal charm meets modern elegance! Nestled in a prime location with Intracoastal Waterway (ICW) access, this stunning property offers not just a home, but a lifestyle. Imagine waking up each day to the gentle sounds of water lapping against the shore and the promise of adventure right at your doorstep.

This exceptional home features a spacious layout designed for both comfort and entertainment. One of the standout features is the beautifully appointed kitchen, complete with a generous kitchen island. This central hub is perfect for family gatherings, casual breakfasts, or hosting friends for dinner parties. The kitchen island not only provides ample space for meal prep but also serves as a stylish focal point, blending functionality with aesthetic appeal.

The open-concept design seamlessly connects the kitchen to the living and dining areas, ensuring that you never miss a moment with loved ones while cooking. With modern finishes and high-quality appliances, this kitchen is every chef's dream, making it the ideal place to create culinary masterpieces.

Living in this ICW-access community means you can easily indulge in boating, fishing, and exploring the beautiful waterways of South Carolina. Whether you prefer a leisurely day on the water or a sunset stroll along the shore, this location offers endless opportunities for outdoor fun and relaxation.

Don't miss your chance to own a piece of paradise with a kitchen that truly embodies the heart of the home. Come experience the perfect blend of coastal living and modern design in this remarkable property!

Newest ICW Access Homes with Kitchen Island Interior Features

$1,350,000
5 Beds ⋅ 4 Baths ⋅ 2618920 MLS
Enjoy SERENE VIEWS of waterway and Marshviews from all levels! Welcome to your custom, all brick home on a rare double lot in the community which sits on the corner with lots of space for storage, cars, golf cart and more! This 5 bedroom, 3.5 bathroom PLUS full room over garage and extra loft area upstairs is perfect for entertaining, primary residence, and/or multigenerational living! The primary suite has all new bamboo flooring which features a newly spa inspired, remodeled primary suite bathroom that has a huge walk-in shower, free standing oversized tub, and large walk-in closet with custom shelves. Garages are oversized and has it's own independent A/C and heating system for comfort and workspace. Home features: Waterway & Marsh Views from both levels, custom Wrought Iron double entry doors, whole home generator, oversized garage & circular driveway, huge backyard with room for a private pool, private day dock with fishing pier and beach area for launching jet-skis, golf cart friendly community with pool, clubhouse, & year round events! Roof is 2025, 2 new HVACS, 2026 water heater, 2025 custom garage door quiet electric openers. This isn’t just a home—it’s a lifestyle. Experience the beauty of waterfront living with the privacy and tranquility you’ve been searching for. Schedule your showing today! Close to the Little River ICW Restaurants, golfing, shoppes, events, Blue Crab Festival and more!

2366 Island Way, Little River

Listing courtesy of Listing Agent: Desiree Rowles (Cell: 843-450-2535) from Listing Office: Rowles Real Estate.
$1,149,000
6 Beds ⋅ 4 Baths ⋅ 2618823 MLS
Welcome to this extraordinary custom luxury home in the prestigious gated community of Waterway Palms Plantation, one of Myrtle Beach's most sought-after Intracoastal Waterway neighborhoods. Offering over 4,000 heated square feet, 6 bedrooms, 4 full bathrooms, exceptional craftsmanship, thoughtful design, and resort style outdoor living, this remarkable home truly stands in a class of its own. A grand two-story foyer welcomes you into an open concept floor plan featuring Luxury Vinyl Plank flooring and porcelain tile throughout the main level, custom wood detailing, wood beamed ceilings, a propane fireplace with built-ins, and elegant double tray ceilings in the dining area. The gourmet kitchen is designed to impress with quartz countertops, a large island, premium stainless-steel appliances, propane cooktop, wall oven, built in microwave, wine refrigerator, wine storage, and an oversized walk-in pantry. The spacious first-floor primary suite offers a spa inspired bath with a soaking tub, oversized tiled shower, dual vanities, and a unique passthrough walk-in closet connecting directly to the oversized laundry room, featuring extensive cabinetry, quartz counters and sink. An additional first floor bedroom with frosted glass French doors provides the perfect space for a guest suite or private office. Upstairs you'll find generously sized bedrooms, two full bathrooms, a dedicated office, second laundry closet, walk-in storage room, and an impressive 27-foot bonus room ideal for a media room, game room, or additional living space. The backyard is your own private resort, featuring a heated and chilled in-ground pool with waterfall and dolphin water features, a fully equipped outdoor kitchen, covered gazebo, expansive brick paver patio, and EZ Breeze four-season room. Situated on one of the community's premier homesites, the backyard enjoys exceptional privacy with an HOA buffer and county owned land behind the property. Additional highlights include an electric car charger, wood inlay porch ceilings, a porcelain tiled front porch, epoxy coated garage, driveway and sidewalks, and professionally designed tropical landscaping with mature palms, landscape lighting, decorative stone beds, and CurbScape edging. Waterway Palms Plantation offers exceptional amenities including a resort-style clubhouse, swimming pool, hot tub, fitness center, tennis courts, pickleball courts, basketball courts, playground, boat storage, private boat launch, and direct access to the Intracoastal Waterway, which are all just minutes from the beach, golf, dining, shopping, and entertainment. Luxury, privacy, and exceptional attention to detail come together in one of Myrtle Beach's premier gated communities. This is a home you'll simply have to experience in person.

1289 East Isle of Palms Ave., Myrtle Beach

Listing courtesy of Listing Agent: Darren Woodard Team () from Listing Office: INNOVATE Real Estate.
$284,900
3 Beds ⋅ 3 Baths ⋅ 2618708 MLS ⋅ Riverbend BLDG.
Experience waterfront living at its finest in this beautifully maintained 3 bedroom, 2.5 bath townhome located directly on the Intracoastal Waterway in the highly desirable Riverbend community. Built in 2017, this spacious residence offers approximately 1,610 heated square feet of thoughtfully designed living space, combining modern finishes with breathtaking water views. The open-concept floor plan is filled with natural light and features multiple living areas, creating an inviting space for everyday living and entertaining. The kitchen is designed for both function and style with granite countertops, staggered cabinetry, a center island with additional workspace and seating, recessed lighting, and ample storage. French doors lead to a covered rear porch overlooking the Intracoastal Waterway, providing the perfect setting to enjoy morning coffee, evening sunsets, or watch boats cruise by. Upstairs, all three bedrooms offer privacy and comfort, including a spacious primary suite, while the attached one-car garage provides added convenience and storage. Residents of Riverbend enjoy exceptional amenities including a community pool, waterfront walking paths, and a private day dock with direct access to the Intracoastal Waterway. As an added bonus for boating enthusiasts, the community is located directly beside the Enterprise Boat Landing, making it incredibly convenient to launch your boat and spend the day exploring the Intracoastal Waterway, nearby rivers, and the beautiful South Carolina coastline. Ideally located just minutes from Market Common, Myrtle Beach State Park, championship golf, shopping, dining, entertainment, and the area's beautiful beaches, this home offers the perfect balance of peaceful waterfront living and everyday convenience. Whether you're searching for a primary residence, second home, or investment opportunity, this rare direct waterfront property offers an exceptional opportunity to enjoy one of Myrtle Beach's most desirable coastal lifestyles.

723 Riverward Dr. Unit 723, Myrtle Beach

Listing courtesy of Listing Agent: Blake Sloan (Fax: 843-619-7111) from Listing Office: Sloan Realty Group.
$950,000
3 Beds ⋅ 4 Baths ⋅ 2618694 MLS
Located in the exclusive gated community of Waterway Palms Plantation, 7000 Legare Place offers the perfect blend of quality craftsmanship, modern comfort, and an exceptional coastal lifestyle. Beautifully maintained and thoughtfully upgraded, this custom built home is truly move in ready and located within one of Horry County’s most desirable school districts. With 3,498 heated square feet, the home features three spacious bedrooms, three and one-half baths, a three car garage, and an open floor plan designed for both everyday living and entertaining. A custom mahogany front door welcomes you inside, where soaring ceilings, abundant natural light, and quality finishes create a warm and inviting atmosphere throughout. The chef’s kitchen is equipped with premium Thermador appliances, quartz countertops, custom cabinetry, a large center island, and an oversized walk-in pantry. The owner’s suite offers a relaxing retreat with a sitting area, fireplace, spa inspired bath, and generous walk-in closets, while the additional guest suites provide comfort and privacy for family and visitors. The current owners have made several valuable improvements, including plantation shutters throughout, a sunroom that expands the home’s living space, and professional landscaping that enhances both curb appeal and privacy. A beautiful private pool completes the backyard, creating the perfect setting for relaxing or entertaining year round. Situated on a desirable corner homesite, residents enjoy access to Waterway Palms Plantation’s outstanding amenities, including a clubhouse, resort-style pool, tennis courts, pickleball, boat storage, private boat launch, and direct access to the Intracoastal Waterway. All of this is just minutes from the beach, championship golf, dining, shopping, and top medical facilities. Offering custom construction, quality upgrades, and an outstanding location in one of Myrtle Beach’s premier waterfront communities, 7000 Legare Place is an exceptional opportunity for buyers seeking luxury, comfort, and a move in ready home.

7000 Legare Pl., Myrtle Beach

Listing courtesy of Listing Agent: Brandon Arnette () from Listing Office: KingOne Properties.
$779,900
3 Beds ⋅ 2 Baths ⋅ 2618470 MLS
Discover your dream coastal retreat in this exquisite three-bedroom, two-bath raised beach home, perfectly situated on the Intracoastal Waterway. The exterior boasts durable Hardie Board siding, spray foam insulation, complete with gutters, and offers unparalleled water access with a private boat landing, floating dock, and stationary dock - ideal for any water enthusiast. Enjoy the expansive outdoor living spaces featuring composite decking, a sturdy block retaining wall, and a new seawall, all enhanced by multi-color soffit lighting. Practical amenities include a tankless water heater, a large storage area, and a pump for optimal water pressure. Step inside to an open-concept floor plan designed for modern living, highlighted by soaring 10-foot ceilings and elegant 8-foot doors. The gourmet kitchen is a chef's delight, equipped with two farmhouse sinks, a large center island topped with quartz countertops, and two disposals. Culinary adventures await with a gas range featuring convenient pot-filler, and a microwave-oven that air-fries, steams, and functions as a convection oven. Under-cabinet and glass cabinet lighting add a touch of sophistication. Pristine plank tile flooring extends throughout the home, with comfortable carpeting in the bedrooms. The spacious laundry room offers granite countertops, a large Kohler farmhouse sink, and an interior closet for ample storage. Retreat to the luxurious master bath, featuring a generous shower, double master Jacuzzi, a French head shower, and elegant plank tile. The guest bath provides comfort and style with its own Jacuzzi tub. This home is truly a perfect sanctuary, offering an abundance of high-end features for either a private residence or an unforgettable secondary home.

5854 Creekside Dr., Myrtle Beach

Listing courtesy of Listing Agent: Lisa Duncan-Wellons () from Listing Office: Fitzgerald Realty Inc.
$389,500
3 Beds ⋅ 2 Baths ⋅ 2618447 MLS
Welcome to coastal living at its finest in Harbor Club, a premier community nestled along Winyah Bay and the Intracoastal Waterway near Historic Georgetown. Situated on a quiet cul-de-sac, this home features the desirable Hatteras plan—an open and spacious layout powered by the comfort and efficiency of natural gas heat, range, and a tankless hot water heater. Inside, you will find waterproof laminate flooring, granite countertops in the kitchen, plantation shutters in the bedrooms, and a primary suite complete with double sinks and a custom glass shower door. The current owners have thoughtfully elevated the home with a suite of premium upgrades, including an EV charging outlet, full seamless gutters, and a screened rear porch beautifully finished with Italian porcelain tile. Outfitted with a two-car garage and a yard irrigation system, this residence offers full access to Harbor Club's extraordinary lowcountry amenities—including a private boat ramp and day dock with access to Winyah Bay, a bayfront clubhouse, scenic walking trails, and gated RV/boat storage, all just minutes from downtown Georgetown's dining and shopping.

519 Grain Field Dr., Georgetown

Listing courtesy of Listing Agent: Neil Giesler (Cell: 843-240-1999) from Listing Office: Keller Williams Pawleys Island.
$1,475,000
4 Beds ⋅ 5 Baths ⋅ 2618386 MLS
Welcome to 1163 East Isle of Palms, in the highly sought after gated community of Waterway Palms Plantation, this newly built 4-bedroom,3.5-bath residence delivers the kind of polish that makes everyday living feel just a little more dressed up. White brick and Hardie accents set a refined first impression, while inside, wide-plank 10-inch oak floors and custom white oak cabinetry bring warmth, texture, and a very convincing argument for never leaving home. The main level is designed with equal parts elegance and practicality. A standout primary bedroom suite offers a spacious private bath and an impressively generous closet, creating a retreat that understands the value of both luxury and breathing room. The Great Room opens beautifully to an entertainer’s kitchen appointed with commercial-grade ZLINE appliances, a large island, walk-in pantry, mudroom, laundry, and a conveniently placed powder room. In short, this floor works hard so you do not have to. Upstairs, three additional bedrooms, two full baths, a private office, and a bonus room provide flexibility for guests, work, play, or all three at once. There is also a built in indoor and outdoor WIIM home stereo system with surround sound and an elevator shaft in place shall you wish to install later down the road. Outside, the good life continues with an in-ground pool and summer kitchen crafted for effortless hosting, celebratory dinners, and the occasional excuse to take a dip on those hot Summer days. Residents of Waterway Palms Plantation enjoy resort-style amenities including a clubhouse, community pool, pickleball courts, tennis courts, boat launch, and boat storage. With certificate of occupancy expected August1, now is the perfect time to secure your place in one of Myrtle Beach’s most sought-after communities. Arrange your private tour today.

1163 East Isle of Palms Ave., Myrtle Beach

Listing courtesy of Listing Agent: Jess Fisher (Cell: 843-446-6833) from Listing Office: King Fish Properties, Inc..
$1,290,000
6 Beds ⋅ 5 Baths ⋅ 2618215 MLS
Exquisite Luxury Lakefront Living in Waterway Palms Plantation Welcome to an exceptional custom-built home in the prestigious gated community of Waterway Palms Plantation, where luxury craftsmanship, thoughtful design, and resort-style amenities come together. Situated on a premium corner lot overlooking the largest lake in the community, this stunning 6-bedroom, 4.5-bath residence offers breathtaking water views, upscale finishes, and an incredible outdoor retreat. From the moment you arrive, you'll appreciate the timeless coastal architecture featuring cement board siding, tiled porches, upgraded landscaping for enhanced privacy and beauty, and impressive curb appeal with designer approved colors and fixtures. Inside, every detail has been carefully selected, including imported Spanish porcelain wood-look tile throughout the home, premium cabinetry, an oversized designer lighting package, elegant tiled showers, upgraded cedar wood closets, and soaring ceilings accented with beautiful wood beams, first floor Master bedroom, laundry on both floors. The gourmet kitchen is designed to impress with an oversized island, quartz countertops, premium cabinetry, stainless steel appliances, under-cabinet lighting, and an open-concept layout that flows seamlessly into the spacious living and dining areas, perfect for entertaining while enjoying panoramic lake views. Step outside to your own private backyard oasis featuring a custom concrete saltwater pool, expansive paver patio, built-in premium outdoor grill, fully fenced backyard, and spectacular views of the community's largest lake and fountain. Whether you're hosting family gatherings or relaxing after a day on the water, this outdoor space is truly one of a kind. As a resident of Waterway Palms Plantation, you'll enjoy an unmatched lifestyle with world-class amenities including: Gated community with security Elegant clubhouse Resort-style swimming pool Fitness center Basketball and pickleball courts Playground Boat ramp with direct Intracoastal Waterway access Boat storage and launch facilities Scenic lakes, walking paths, and beautifully maintained grounds. Conveniently located just minutes from award-winning golf courses, beautiful beaches, top-rated schools, churches, hospitals, shopping, entertainment, and some of the area's finest dining. This is more than just a home, it's a luxury waterfront lifestyle. Schedule your private showing today and experience everything this extraordinary property has to offer.

993 Crystal Waterway Dr., Myrtle Beach

Listing courtesy of Listing Agent: April Oakley () from Listing Office: INNOVATE Real Estate.
$519,900
3 Beds ⋅ 3 Baths ⋅ 2618148 MLS
Welcome to this beautifully maintained, move-in ready Valentia floor plan located in the highly desirable Arrowhead Grande community, nestled along the Intracoastal Waterway and the Arrowhead Golf Course. This thoughtfully designed home offers a spacious layout with the primary suite and second bedroom conveniently located on the main level, while the private upstairs third bedroom features its own full bath and walk-in closet, perfect for guests, a home office, or a bonus suite. The interior is loaded with upgrades, including a stunning custom fireplace, plantation shutters throughout, elegant wainscoting, a custom front door, updated lighting and ceiling fans, hardwood flooring in the foyer, garage entry, great room, primary bedroom, and staircase, tile flooring in the kitchen, laundry room, and bathrooms, plus carpet in the secondary bedrooms. Additional features include 9-foot smooth ceilings, bullnose corners, arched doorways, framed windows with ledges, granite countertops, under-cabinet lighting, soft-close cabinetry, a designer tile backsplash, raised-height vanities, comfort-height toilets, upgraded countertops and sinks in all three bathrooms, and a beautifully tiled primary shower & separate tub. Enjoy relaxing on the large, screened porch complete with ceiling fan, shades, a stamped concrete floor with a peaceful lake views. The insulated two-car garage offers an epoxy-coated floor, utility sink, custom shelving, side service door, and pull-down attic access for additional storage. Outside, you'll appreciate the low-maintenance stucco exterior, stamped concrete, gutters, decorative curb scaping, permanent exterior lighting, landscape lighting, irrigation system, and professionally designed landscaping. Located outside of a flood zone, this home does not require flood insurance. Arrowhead Grande residents also enjoy access to community day docks on the Intracoastal Waterway and a prime location just minutes from shopping, dining, golf, hospitals, and Myrtle Beach International Airport.

326 Mesa Grande Dr., Myrtle Beach

Listing courtesy of Listing Agent: Kellie Knaffle (Cell: 843-251-1687) from Listing Office: RE/MAX Southern Shores.
$2,100,000
3 Beds ⋅ 4 Baths ⋅ 2618049 MLS
Welcome to 4801 Williams Island Dr, a breathtaking custom-built estate that redefines luxury living. Nestled within the prestigious, gated ICW community of Paradise Island, this exceptional residence offers an unparalleled blend of sophistication, craftsmanship, and coastal elegance. Situated on the largest single lot in the community, this magnificent property boasts an impressive 228 feet of prime waterfront with awe-inspiring views. Step inside and discover a home where every detail has been meticulously curated for comfort and style. The open-concept floor plan showcases stunning luxury vinyl plank flooring and elegant crown molding throughout. An inviting two-stop electric elevator and a custom-built staircase connect the levels, while soaring 10-inch baseboards and eight-foot solid interior doors create a sense of grandeur. The second floor features a unique coffered ceiling and a striking radius wall, with a custom mural by renowned local artist Tommy Simpson adorning the rear of the staircase. Every window is tinted and equipped with automatic shades for comfort and privacy. The gourmet kitchen is a chef's dream, featuring exquisite leathered granite countertops, commercial-grade appliances including a 650 CFM external exhaust fan and an Advantium double oven, a warming drawer in the island, pot filler, and a spacious double pantry. The adjacent wet bar includes custom liquor cabinets, a gourmet ice maker, and matching leathered granite, making it perfect for entertaining. The living spaces are warm and inviting, with built-in fireplaces in both the family and breakfast rooms and speakers with volume control throughout the house. All three bedrooms are true retreats, each with a full en-suite bathroom and a walk-in closet. The master bath offers a heated towel rack for a spa-like experience. This estate's outdoor amenities are simply unmatched, offering a boater's and entertainer's dream setup. The expansive dock and pier is one of the largest on the Grand Strand and includes a 16,000-lb low-profile boat lift, a 50-foot floating dock, a commercial gangway, a float dock to accommodate a 20' boat and two EZ Dock Jet Ski Floats. With two Power Posts providing 30 and 50 amps and three sources of water supply, you have everything you need to accommodate large vessels. The backyard oasis is a private resort, featuring a heated gunite pool with three bodies of water, three spill-overs, a tanning ledge, and a relaxing spa. An outdoor shower add convenience, while 36 lighted palm trees and an aluminum powder-coated fence provide privacy and a spectacular nighttime ambiance. Irrigation is in the front and backyard for convenience. The custom outdoor kitchen is a focal point for gatherings, with a charcoal and gas combo grill, a sink, a bar, and a refrigerator. With an external electric fireplace, exterior downlights, and wired external speakers for the pool and porches, this space is designed for year-round enjoyment. The three-car oversized garage with workshop is a car enthusiast's paradise, boasting 10-foot garage doors, an 8,500-lb four-post car lift, a mini-split heating and cooling system, and commercial-grade vinyl stone flooring. The walls are finished with diamond plate, and the space includes extensive AC power, commercial fans and lighting, and a passage door with a storm door. The home is powered by a whole-house generator and features an upgraded Bosch HVAC system for ultimate peace of mind. This is more than a home, it is a statement of refined living, offering an unparalleled lifestyle of luxury and convenience down to the custom brick mailbox. Discover the pinnacle of waterfront living in unincorporated Horry County at 4801 Williams Island Dr!

4801 Williams Island Dr., Little River

Listing courtesy of Listing Agent: The Mills Group Team () from Listing Office: Century 21 Barefoot Realty.
$1,395,000
3 Beds ⋅ 4 Baths ⋅ 2617935 MLS
Situated on nearly an acre in Patewood South, one of DeBordieu Colony's most peaceful residential enclaves, 222 Old Carriage Loop offers an exceptional blend of privacy, comfort, and natural beauty. Backing to a permanently protected conservation easement adjoining the renowned 16,000-acre Hobcaw Barony—one of the largest privately protected research reserves on the East Coast—the property enjoys a remarkable setting where preserved forests, wetlands, and abundant wildlife create a landscape that will remain protected for generations to come Designed for comfortable single-level living, the home is filled with natural light and features soaring vaulted ceilings, beautiful heart pine floors, and two fireplaces that create warm, inviting gathering spaces. The kitchen features granite countertops, stainless steel appliances, and an open design that flows seamlessly into the living and dining areas, making it equally suited for everyday living and entertaining. A spacious screened porch and adjoining deck extend the living space outdoors, providing the perfect setting to relax, entertain, or simply enjoy the tranquility of the surrounding landscape and the sights and sounds of the surrounding wildlife. Recent improvements include a new roof (2018), a new HVAC system (2022), Hot Water Heaters (2022), fresh interior paint, updated designer smart switches and receptacles, and other thoughtful enhancements that contribute to the home's move-in-ready appeal and timeless character. Whether as a primary residence or a coastal retreat, 222 Old Carriage Loop offers the rare combination of timeless Lowcountry charm, modern comfort, and an unparalleled connection to nature. With the protected lands of Hobcaw Barony as its backyard, this is a home where privacy is permanent, wildlife is abundant, and the beauty of the South Carolina Lowcountry can be enjoyed every day.

222 Old Carriage Loop, Georgetown

Listing courtesy of Listing Agent: TOBY Avant () from Listing Office: Peace Sotheby's Intl Realty PI.
$2,000,000
5 Beds ⋅ 5 Baths ⋅ 2617801 MLS
Welcome to the coastal life in the heart of North Myrtle Beach! In this ICW community, this 5 bedroom, 4.5 bathroom plus loft raised beach home that sits on the channel with over 3000 heated square feet! Home INCLUDES A Private Boat Slip at Dock Holidays! On the first floor, you will have your 4-car garage with elevator access to the rest of the home and oversized garage storage area for ample space and storage space. The second story contains a large family room, open kitchen space and primary bedroom. Upstairs will 4 bedrooms with large walk-in closets, 3 full bathrooms and extra loft area for second living room, entertainment area or game room! Two of those bedrooms will have access to the raised back porch overlooking the water. This open floor concept will have both a large living room with a spacious kitchen! Built-in cabinets with ample storage. LOW HOA. Close to all entertainment, dining like Boardwalk Billy's, shopping, and only minutes away from the beach! Schedule your showing now! *Photo is rendering of home to be built* *Seller is licensed SC agent*

1206 Marina Bay Dr., North Myrtle Beach

Listing courtesy of Listing Agent: Desiree Rowles () from Listing Office: Rowles Real Estate.
Start Your Search

Provided courtesy of The Coastal Carolinas Association of REALTORS®. Information Deemed Reliable but Not Guaranteed. Copyright 2026 of the Coastal Carolinas Association of REALTORS® MLS. All rights reserved. Information is provided exclusively for consumers’ personal, non-commercial use, that it may not be used for any purpose other than to identify prospective properties consumers may be interested in purchasing.